The UK’s Competition and Markets Authority (CMA) is moving to designate Apple and Google as having 'strategic market status' (SMS) over their mobile ecosystems.
This designation would give the CMA new powers to impose rules and force changes to how the tech giants operate their app stores and mobile platforms, aiming to curb their dominance and open up competition. The CMA argues that Apple and Google hold an 'effective duopoly' over mobile operating systems, browsers, and app stores, limiting consumer choice and stifling innovation. Both companies have expressed concerns, particularly around privacy and security, but say they will cooperate with the investigation.
The move follows similar regulatory efforts in the EU and signals a significant shake-up for Big Tech in the UK.
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